Project Overview
The School of Education (SOE) at the University of Redlands is rooted in equity and educational justice, preparing future educators, counselors, and leaders to make meaningful change in their communities. To support outreach and recruitment for the Master of Arts in Education: Leadership for Social Justice (MA.ELSJ) program, I created a series of hand-drawn illustrations that translated the program’s themes of advocacy, empowerment, and community service into a cohesive visual language. These were transformed into a campaign that included sticker sheets, merchandise, and promotional materials, creating accessible products for both students and faculty. By aligning the designs with the University’s brand identity while introducing a distinctive style, the final work helps reinforce the program’s commitment to education as a pathway towards opportunity.
SOFTWARE: Adobe Illustrator, Adobe Photoshop, Canva, Procreate
DELIVERABLES: Visual Identity, Brand Strategy, Digital Marketing, Merchandise, Print Collateral
SOFTWARE: Adobe Illustrator, Adobe Photoshop, Canva, Procreate
DELIVERABLES: Visual Identity, Brand Strategy, Digital Marketing, Merchandise, Print Collateral
This page is currently under construction as the project remains in development. Additional applications and materials will be added as the visual identity system continues to be implemented and expanded. In the meantime, please review the case study linked below.
Disclaimer: I have been given permission to share this project for viewing purposes. It is not meant to be redistributed.